WordPress is a popular content management system (CMS) that is used by millions of people around the world. It is known for its flexibility and ease of use, and there are a wide variety of themes and plugins available to customize your site.
If you are looking for the best quality WordPress themes and plugins, there are a few things you should keep in mind. First, make sure that the themes and plugins are well-designed and easy to use. They should also be compatible with the latest version of WordPress.
Second, it is important to choose themes and plugins that are optimized for performance. This means that they should not slow down your site or cause any security issues.
Finally, you should consider the price of the themes and plugins. There are a wide variety of options available, so you should be able to find something that fits your budget.
Here are a few of the best quality WordPress themes and plugins:
Themes
Astra: Astra is a versatile theme that is perfect for a variety of websites. It is lightweight and fast, and it comes with a wide range of customization options.
GeneratePress: GeneratePress is another popular theme that is known for its speed and performance. It is also highly customizable, and it comes with a free version as well as a premium version.
OceanWP: OceanWP is a powerful theme that is perfect for creating any type of website. It is highly customizable, and it comes with a wide range of features and extensions.
Plugins
Yoast SEO: Yoast SEO is a must-have plugin for any WordPress site. It helps you to improve your site’s SEO by optimizing your titles, meta descriptions, and content.
Akismet: Akismet is a powerful anti-spam plugin that helps to protect your site from spam comments.
Jetpack: Jetpack is a suite of plugins that adds a variety of features to your WordPress site, including social media sharing, contact forms, and more.
These are just a few of the best quality WordPress themes and plugins available. With so many options to choose from, you are sure to find the perfect themes and plugins to create a beautiful and functional website.
How to Optimize Your WordPress Website
Once you have chosen the best quality WordPress themes and plugins, it is important to optimize your website for performance. This will help to ensure that your site loads quickly and runs smoothly.
There are a few things you can do to optimize your WordPress website:
Use a caching plugin: A caching plugin can help to speed up your website by storing static copies of your pages and posts in memory. This means that your visitors do not have to request the same information from the server every time they visit your site.
Optimize your images: Large images can slow down your website. To optimize your images, you can use a tool like TinyPNG or Kraken to compress them without losing quality.
Minify your CSS and JavaScript: Minifying your CSS and JavaScript files can help to reduce their size and improve the loading speed of your website. You can use a tool like Minify Code to minify your files.
Use a CDN: A CDN (content delivery network) can help to improve the performance of your website by delivering static content, such as images and CSS files, from servers that are located closer to your visitors.
By following these tips, you can optimize your WordPress website and improve its performance. This will make your site more user-friendly and enjoyable for your visitors.
These days, almost all tech-savvy people purchase their favorite products and services from E-commerce websites to save their precious time, energy and some bucks. This trend has provided a great lift to the E-commerce business. As a result, several entrepreneurs have come up with their E-commerce ventures to increase their sales and revenues.
However, selling products and services through E-commerce websites is not an easy task. The presence of many E-commerce companies on the World Wide Web, rapidly changing mood of buyers, volatile SEO, increasing operational cost, etc, make it difficult for e-retailers to have a lucrative E-commerce business.
If you run an E-commerce website and are desperately searching for ways to increase its sale, then you should try some tips which are explained below:
1. Increase your site’s visibility on search engines
People use different search engines to look for the products/services they need. To find their favorite products/services, they visit websites that are shown in top 10-20 results by search engines. If your site has a low ranking in search engine results, then buyers will not be able to find your site easily through search engines. As a result, your get only a little slice of traffic to your site and your sale is affected adversely.
Therefore, you should optimize your site with the latest practices of SEO so that search engines may display it prominently in search results and you could get a steady flow of traffic to your site. Once visitors start visiting your site, you can persuade them for buying their favorite products/services.
There are several methods to optimize E-commerce websites. Some effective tips are-
- Keep your site up-to-date at all the times and make it user-friendly as far as possible by eliminating unnecessary clutters, UX/UI problems, database, etc.
- Optimize your site with high-quality and user-centric content. It elevates your site’s ranking in the SERPs of search engines, diverting organic traffic to your site.
- To boost the outcome of your SEO exercise, you should capitalize the potential of social media channels, video websites, Press-releases, online advertising, link building, guest blogging, etc. All these increase traffic to your site and you get business opportunities worth millions of bucks.
2. Add live chat feature to your site
While visiting your site, many customers need assistance from expert sales executive to complete the purchasing orders and take other actions. If your site doesn’t have that feature, customers may flock to other similar options.
Therefore, you should attach a live chat software to your site and depute an experienced & well-trained person to assist customers whenever they raise questions about your products and services.
3. Display the related products
Displaying the related products (on an item) can encourage buyers to purchase additional commodities. Therefore, you should optimize your website in such a way that it should automatically show the related items to a particular product which is being viewed/purchased by the customers. It helps you to push your sale’s figure little by little.
4. Emphasize on upselling and cross -selling
Upselling is a practice of motivating customers to buy higher-end products than a single product. On the other hand, cross- selling persuades customers to purchase complementary or related items.
Upselling and cross-selling, if done rightly by the sales managers of E-commerce websites, can help customers to get the high-quality products at reasonable price tags and boost E-commerce sales significantly without spending any money on marketing channels.
5. Add multiple payment options
Generally, frequent online shoppers would not like to purchase from your site if it has no payment gateway they want to use to pay for the products and services.
Therefore, you should add multiple payment gateways to your site and allow customers to make payments to you easily and quickly. You can also add COD(cash on delivery) option to motivate reluctant buyers (who are afraid of sharing their banking details of for online shopping)to buy from your site.
6. Display product reviews
Due to the availability of mediocre products in the market, online shoppers have become quite dexterous, clever and choosy when it comes to finding the best products in the E-commerce landscape and buying them finally.
So, to look for the best-quality products, they visit several E-commerce websites and read product reviews, given by the buyers who have already used them. If they find no product reviews on your site, it is possible that they may not buy from you.
But, if you display product reviews against all the products you have listed on your site, it will influence the mind of buyers and encourage them to use your offerings.
So, allow customers to rate your products and services once they use it. Never afraid of negative product reviews as they give you several chances to improve your E-commerce site and boost your sales in the long run.
7. Develop infrastructure to address customer’s concerns
When you run a fully-fledged E-commerce website and make handsome turnovers every month, you are likely to get an increasing number of complaints from customers regarding your products/services. If you don’t address them in a timely fashion, customers become displeased and they start damaging your E-commerce business little by little by persuading people not to buy from your site.
- Therefore, you should develop infrastructure to clear your customer’s complaints off as soon as possible. The following steps can be taken in this regard-
- Display your contact details, official email id, correspondence address, etc, on your site so that customers can contact you easily in case they need your help.
- Recruit and train customer care executives to address the complaints of customers quickly in a professional manner and ensure their 100% satisfaction with your E-commerce brand.
- Reply the Emails of your customers once your get them.
8. Clarify the money return, product replacement and return policy
While running an E-commerce website, you must display a well-drafted policy on money return, product replacement and return. It clarifies several doubts from the minds of buyers and ensures that what they can do in case of unexpected situations such as:
- How to get their money back if the product is of low quality?
- How to find a good replacement of the flawed products?
- How to return the defective/non-required products easily to the seller?
All these give a smooth and pleasant experience to buyers and they love to buy from you frequently.
9. Improve the product delivery service
The majority of the customers want the purchased products to be delivered at their specified address as soon as possible. If you make unnecessary delay in product delivery, it makes customers unhappy and it is highly possible that they may not choose your site for online shopping from next time.
On the other hand, some retailers charge a hefty amount as product shipping cost to deliver the products to customers. In fact, high product delivery charges discourage buyers from online shopping, which impacts the sales of E-commerce websites.
Therefore, you should keep product shipping charge at a moderate level and deliver the purchased products to customers in maximum 24-36 hours. This will delight buyers and they will be encouraged to deal with your future offerings.
10. Reduce Shopping cart Abandonment rate
Shopping cart abandonment takes place when buyers add products to their shopping carts, but leave the site without completing their transaction. High shopping cart abandonment rate can affect the prospect of an E-commerce website and can damage its existence if it is not abolished soon with high priority.
To reduce shopping cart abandonment, you should launch Email marketing campaigns, deliver notifications to customers about their abandoned carts and appeal them to complete the pending transactions as soon as possible. There are several resources that can help you to launch successful Email marketing campaigns and tackle Shopping cart abandonment easily. For example- if you run an E-commerce site based on Magento, you can use Magento extensions to automate your Email marketing campaigns and increase your sales.
Concluding remark
In order to sustain in the highly competitive E-commerce business, retailers have to increase their sales continuously. You may use the above-mentioned tips to accelerate the sale of your E-store and flourish in the E-commerce business.
About the author:
Linda Wester is a proficient web developer and blogger by hobby. She possesses a huge experience in converting PSD to Magento theme and loves all things comes under web development technologies. If you have any question or to check out her more publications follow Linda on twitter.
The field of eCommerce is increasing rapidly. A large number of business owners are moving online to reach out a wider audience and increase their ROI. For this, they need to choose the right eCommerce platform, tools to set up and run an online store. But, most of the store owners often find it difficult to choose the most appropriate eCommerce platform to commence their E-business.
WooCommerce and Magento are two most popular eCommerce platforms preferred by E-merchants all over the world and both have their individual strengths and weaknesses. Then, how an online merchant can choose the best one amongst the two? Well, this comprehensive guide will help you to evaluate these two E-commerce platforms on different parameters and make a wise decision easily:-
Before choosing an eCommerce platform, you need to analyze a few things:
- Your targeted audience
- The number of products and services you are going to offer (to your potential customers)
- Type of store
- Are you capable of supporting your E-store with additional infrastructure like an ERP system
- Do you have sufficient budget to get a totally customized online store both in terms of design and functionality
You need to answer several other such questions before choosing your preferred platform. Using any of these two systems will consume your valuable time and money. Switching from one platform to another is not an ideal option when you have already invested a large sum to develop your E-store.
Let’s evaluate these two platforms from different angles:
1. Cost
Magento
The Community version of Magento is free in the beginning. But when your business grows and, you feel it necessary to expand your business, you need to add some extensions to customize and run your store successfully. At this junction, your costs start to mount up as some essential Magento extensions are quite expensive. Additionally, you may also need a specialist Magento developer to take care of your E-store and keep it in running mode. You will need to spend a considerable amount of money for enhanced content management, a higher level of support and on other things.
WooCommerce
The basic version of this plugin has the ability to accept payments from your customers via PayPal and a few other payment options. Nevertheless, you need to have diversity when it comes to sending or accepting payments online. You need to buy premium extensions to add a full range of payment options to your store, which enables you to take payments from your customers easily.
2. Hosting
Magento
Magento is a complicated platform, which means even a small or medium sized store can consume several GBs of disc space and complex operations put additional pressure on your servers. That is why; you need to have dedicated hosting or a cloud plan to run your site smoothly. If you host your site on shared servers, it will run slowly. You may lose your customers due to slow website and suffer a great loss in business as well. Hence you need to do thorough research and read genuine web hosting reviews before finalizing your web host.
WooCommerce
If you talk in terms of hosting requirement for WooCommerce, this small and efficient plugin eats up a little disk space and is light on your server space. It can run smoothly on any server. But, when you increase the functionality of your site (following a sharp boom in your E-business), it will start to feel sluggish and clunky.
3. Design & Features
Magento
Magento is a complete online shopping solution and is preferred by larger E-retailers who need plenty of customization and functionality. This platform has the power to handle numerous products and it supports multiple languages, payment options, and different currencies. Apart from this, you can easily run multiple storefronts via one dashboard, which is a fantastic facility if you have the local versions of your website or you manage numerous sites.
The initial installation process is simple with the availability of numerous videos and tutorials. Adding extensions to Magento and customizing the store is much more difficult for you if you don’t have coding experience. Herein, you need to seek the help of Magento developers, which come at a considerable price on account of the complexities of the platform.
WooCommerce
WooCommerce is a popular plugin for WordPress and is ideal for small and medium-sized eCommerce companies. You can easily set it up and use it even if you don’t have deep coding knowledge. If you have been using WordPress already, you can easily add eCommerce functionality to your site.
Its default design is clean and numerous customization options are available, with a number of free and premium themes. Even if you don’t have in-depth knowledge of coding, you can still run your E-store easily.
4. Search Engine Friendly
Magento
Due to the availability of too many features, the Magento-based websites often face problems while loading in browsers. If customers are accessing your site with slow speed Internet connections, it takes more time to display the pages fully. Such a condition make customers unhappy and they abandon visiting your site sooner or later. Even search engines give them less importance, which might affect your ranking on SERPs.
WooCommerce
WooCommerce is comparatively lightweight and it loads faster on all browsers. Due to quick loading, the WooCommerce-powered websites are likely to secure higher ranking on different search engines, which means you get more visitors and more income too.
Final analysis
WooCommerce stores are ideal for small to medium sized stores. You can start and handle a WooCommerce store easily if you are familiar with WordPress.
Magento is a right solution for large scale business entities, who have lots of products and service to offer to their prospective customers and buyers. Magento is ideal for you if you have long term plans for the expansion of your business. For this, you will require a team of Magento developers to assist you while dealing with the technical aspects and customization of your E-store.
So, the choice depends upon your budget, business scale and goals. Analyze all these with a cool mind and take decision accordingly.
Author Bio
Emily Benson is an creative writer and an experienced CMS developer. She currently, employed at HireMagentoGeeks and managing Magento web development projects. You can follow her on Twitter.
Every human being is born with a special set of traits and those who are able to recognize these, stands apart from the crowd. Well, if you are planning to publish content on WordPress, then this post is just for you. In this post, you will read about some must have traits that would assist you in reaching out to a wide range of audience.
Here’s the list of traits that will make you a better WordPress publisher:
1. Be Proactive
WordPress is completely based on the HTML codes but still, users are able to comfortably manage and customize it as per their needs. The themes and plugins available in the WordPress directory make everything easy for the users. Moreover, there are plenty of online tutorials, which address almost all the matters related to WordPress modification, installation and troubleshooting. All you need is a proactive mindset and you can tweak anything in WordPress.
2. Keep the end in mind
WordPress is an online web development tool, so it will be good if you use it to meet your objectives. Always keep in mind, what you want to accomplish with your WordPress-powered website. The possibilities are endless but all you have to do is target the specific possibilities. Launching a WP-based site can be daunting for some, but beginning with the end in mind would help you in making right decisions.
3. Always put the first things first
Before you initiate the process of WordPress developers, you need to first prioritize, plan and evaluate your strategy, so that you don’t have to face any issues during the development phase. By plotting the course of action, it will become easier for you to track your progress and you would be able to keep the whole development environment under control. Make sure you spend enough time to chalk-out the best plan for your project.
4. Think about Contribution
As you all know, that WordPress is powered by an open community. So, it will be good if you contribute something to this community. Doesn’t matter what you know about WordPress, just share it with the people who are part of the WordPress. Moreover, you can also post any queries in the WP Community page and people will definitely reply to it. So, it is a Win-Win situation for you as well as the community.
5. First, understand and then take action
To boost your online visibility, you should have a customer-centric mentality. It’s the audience who will decide in which direction your business venture will go. So, build an audience before creating a business setup. If you are not selling any tangible product to users, then your website’s content becomes the product. By understanding the needs of your readers, you can create content which would offer you a real value.
6. Keep pace with changing trends
WordPress is growing at a very rapid pace and so does the technologies which are powering this content management system. To stay ahead in this market, you need to constantly upgrade your knowledge base and keep pace with the latest & upcoming trends. Each WordPress update comes with a new set of features that you should know how to use.
Summing Up
There are always new lessons to be learned, all you have to be proactive, focused and prioritize the essentials.
Author Bio:
Anna Jhonson is a web developer by profession, a writer by hobby and works for Markupcloud, a WordPress theme development Service company deals with PSD to WordPress conversion. She loves sharing information regarding WordPress customization tips & tricks.
The speed of your website matters whether regardless to how it is scripted. A slow-loading website will cease visitors and also the potential earnings. So without taking any wariness, you will terminate with a sluggish internet site.
There are some ways that a user can speed up their WordPress website and increase the page views. You can do it by buying traffic (not recommended) to updating your websites for maximum speed (recommended). Since you have selected rich platform WordPress over other web development tool, the increase in speed of the website and decrease in the average page load time can be done easily through available plugins.
Here comes the list of 5 best WordPress plugins to speed up your website:
WP Optimize
It is a type of plugin that can help your pack with speed increasing issues over your website. Activate it and then select the required features to be enabled. It is used for improving database development, trash data, limit post revisions, etc. You can even fix other plugin related problems that cause the website to load slowly. Thus, it is a complete package that can help you to take care of many issues and doesn’t charge anything for using any of its features.
Click here to Download WP Optimize plugin.
EWWW Image Optimizer
If you load enough pictures, you’ll notice the increase in load times and a decrease in bandwidth utilization. The EWWW Image Optimizer automatically lessen the file size for images by converting to the file format which generates images of small size and uses a collection of tools to enhance images.
One drawback with this Image Optimizer is to GIF animation files. It will not allow you to do edit animation after performing an optimization unless you perform a un-optimization operation with gifsicle(Command-Line Animated GIFs).
Download EWWW Image Optimizer here.
Digg Digg
In everyday life, all of us use social media and the buttons in the social media on your website increases the chances of getting your blog posts shared by 50%.
However, most social media plugins load some scripts that are slowest to load. Digg Digg plugin arrives with lazy loading option, which means your site visitors are provided with a fake button until a visitor brood over buttons for sharing. The buttons can be added either at the top or bottom of your webpage.
Download Digg Digg here for free.
W3 Total Cache
The W3 Total Cache is one of the most common caching plugins for WordPress. Your website performance can be elevated by 10 times, as asserted by its plugin developers.
A caching plugin stockpiles the images, CSS, and your website Javascript files are placed on the server, so it does not have to load the website scrape and every time you receive a website visitor, the static version of your website is displayed. So many resources can be preserved and made compatible with any type of website. The configuration of this plugin is not easy unless you have a basic knowledge of WordPress. Also, you can integrate this plugin with a content delivery network (CDN) service like MaxCDN.
Download W3 Total Cache here.
WordPress Inspector
WordPress Inspector tests your WordPress for speed, performance, SEO, and security. It allows you to see hidden debugging information and includes information like option value, current admin screen information, user information, a list of items available on the menu, registered scripts, and styles. It is essential to check your WordPress regularly, and its theme and plugins to make your website performs better and is secure.
Click here to download WordPress Inspector.
It best to Judge which plugin suits your requirements and start using that. The WordPress plugins described above will significantly improve not only the speed but also the security of your website.
Author Bio:
Akil Malek is a digital marketer with one of the top mobile app development companies, Peerbits. He has an excellent knowledge of mobile technology and mobile app development with an experience of over four years in digital marketing.
Note: All the templates and extensions listed in this site are from their respective developers and all support requests should be sent directly to the developers. We do not provide support for any of the templates or extensions listed in this site. We just make some revenue if you purchase any of the product through the link from our site.
