Joomla! 1.5 SEO
Improve the search engine friendliness of your web site
- Improve the rankings of your Joomla! site in the search engine result pages such as Google, Yahoo, and Bing
- Improve your web site SEO performance by gaining and producing incoming links to your web site
- Market and measure the success of your blog by applying SEO
- Integrate analytics and paid advertising into your Joomla! blog
In Detail
Some sites always appear at the top of a search result while others fail to even make it to the top ten. Wouldn’t you want to see your site on the first page of any search result? This is not easily feasible if you are depending solely on the marketing guys whom you hire for SEO.
Joomla! SEO will help you to attract more visitors and improve the way you rank in search engines by giving you the techniques and knowledge to work your site into higher visitor numbers. It will help you to create and improve your site in an easy way. Joomla! is great, and you can make it perform even better by using the guidelines and ideas in this book.
Search Engine Optimization is becoming a must for every web site. As the competition on the Internet grows you need to make sure your site is among the top results on the major search engines. More and more people use search engines to find the information they are looking for, so you need to make sure you show up in those search result pages to get those visitors to your web site.
Joomla! SEO will provide you with a lot of information, ranging from keywords strategies through technical improvements and content creation. All this information and the tutorials provided are targeted to give you the best base for gaining higher rankings.
In the book, you will learn how to build a keyword strategy and create a better site structure for SEO. You will read about technical improvements that will give you better options for SEO. There is a separate chapter that helps you create search-engine friendly and keyword-rich URLs.
In the end, you will have a web site that is ready to outperform your competitors and a manual to refer to for improving every step you take.
What you will learn from this book?
- Set up your SEO and Keyword strategy
- Develop and implement a plan to improve the ranking of your web site
- Organize your content in a search engine-friendly and user-friendly way
- Get more SEO improvement possibilities with an SEF patch
- Impress the search engines and your visitors by writing titles and articles
- Set up a Joomla! blog and run its RSS feed using Google’s FeedBurner service
- Install and use sh404SEF, an SEF component to improve your URLs
- Pick a good SEO template for speed and SEO techniques
- Speed up your site with better images and cache settings
- Monitor visitors and keep a track of the visits to your site using Statcounter stats and Google Analytics
Approach
This is a practical, hands-on book that will lead you through the process of search engine optimization of your Joomla!-based web site. It provides clear instructions and detailed screenshots, so you can see exactly what to do at each step in the SEO process.
Once you have finished reading the book and gone through the detailed plans from each chapter, you will have the knowledge to improve the rankings and visitor numbers of almost any Joomla!-based web site.
Who this book is written for?
This book is written for anyone using Joomla! ranging from owners of business sites to web site developers and personal web site owners. Any Joomla! web site owner who wants to sell products or services, or send out a message to the world will find that getting better rankings in the search engines will help them reach their goal.
Some prior knowledge of Joomla! is expected but no prior knowledge of search engine optimization is needed for this book. The reader will get a deeper level of knowledge on how to make their web site rank better and attract more visitors to their site.
Price: $31.57
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Joomla! Web Security
Joomla! is one of the most powerful open-source content management systems used to build websites and other powerful online applications. While Joomla! itself is inherently safe, misconfigurations, vulnerable components, poorly configured hosts, and weak passwords can all contribute to the downfall of your site. So, you need to know how to secure your website from security threats.
Today every website needs to take security into consideration. Using the knowledge here, your Joomla! site can be ahead of the security threats so prevalent today.
This book will take you all the way from the most basic steps of preparation to the nuts and bolts of actual protection. It is packed full of relevant and real-world topics such as security tools, configuration suggestions, setting up your test and development environment, reading and interpreting log files, and techniques used by bad hackers on the Internet. In addition to this you will learn how to respond to a site emergency should one occur and how to collect the evidence needed to pursue law enforcement action. The book provides a concise overview of all the parts needed to construct a defence-in-depth strategy for your Joomla! site.
At the end of the book you will have a solid security foundation to take your Joomla! website to a higher level of security than the basic site setup.
What you will learn from this book?
This book covers:
- Implementing steps for successful Joomla! website architecture
- Setting up metrics to measure security
- Exploring the test and development environment; developing your test plan to make sure everything will work as planned
- Utilizing your test and development site for disaster recovery
- Measuring the performance of your software development projects using a software development management system
- Exploring several tools to help protect your website
- Diving into security vulnerabilities: why they exist; some typical counter measures
- Exploring SQL Injections – how they can hurt you and how to prevent them
- Mastering the two important security layers – php.ini and .htaccess
- Reading and analyzing logs relevant to protecting your Joomla! site
- Handling Security Incidents in a professional manner
- Blocking nuisance IP addresses
Approach
This book will give you a strong, hands-on approach to security. It starts out with the most basic of considerations such as choosing the right hosting sites then moves quickly into securing the Joomla! site and servers. This is a security handbook for Joomla! sites. It is an easy-to-use guide that will take you step by step into the world of secured websites.
Who this book is written for?
This book is a must-read for anyone seriously using Joomla! for any kind of business, ranging from small retailers to larger businesses. With this book they will be able to secure their sites, understand the attackers, and more, without the drudging task of looking up in forums, only to be flamed, or not even find the answers.
Prior knowledge of Joomla! is expected but no prior knowledge of securing websites is needed for this book. The reader will gain a moderate to strong level of knowledge on strengthening their sites against hackers.
Price: $31.57
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Joomla! 1.5x Customization: Make Your Site Adapt to Your Needs
Create and customize a professional Joomla! site that suits your business requirements
- Adapt your site to get a unique appearance, features, and benefits of your choice
- Save on development costs by learning how to do professional work yourself and solve common problems with a Joomla! site
- Step through how to build an effective subscription-based business with Joomla! and market a site effectively
- Understand and customize modules, plugins, components, and templates
- A precise book packed with examples and careful explanations
In Detail
Setting up a basic Joomla! Web site is easy; what comes next is hard and expensive – making the site do exactly what and look exactly how you want. With this book in hand, it is easy to adapt your site to bring your vision fully to life.
This book will help you to separate your site from the crowd of other Joomla! sites without having to invest in developers. It will guide you through how to customize different parts and aspects of your site and will also show you how to turn your site into a profitable business via these customizations. You will be able to build a successful, professional web site that will adapt to all your business needs.
You will be taken beyond the basics of Joomla!, and given an insight into the techniques and tools used by the professionals to rapidly develop unique, custom sites. This will enable you to develop your own professional-quality Joomla! site without assistance, saving you time and money. You will learn how modules, plugins, components, and templates are constructed, and how to make changes in them, giving you the confidence to make more elaborate changes to your site. On top of this will be a look at common problems Joomla! site developers face and how best to deal with them.
You will also learn techniques for building a business with Joomla!, as you step through building a subscription-based web business. Towards the end, you will look at marketing and monetizing this business fully to maximize your return.
What you will learn from this book?
- Identify and use the right tools to speed up site development
- Set goals and a mission for your site to guide development
- Pick the right extensions for your site
- Plan and implement advanced configurations for extensions
- Modify extension functionality to suit your needs
- Modify extension and template appearance to suit your needs
- Diagnose and fix common problems on Joomla! sites
- Market your site, via SEO, Social Marketing, and Traditional Marketing
- Monetize your site to make the maximum return
- Build a subscription site step by step
Approach
Filled with plenty of examples and careful explanations, this step-by-step guide teaches you to build a subscription-based business site with Joomla!. This site will evolve chapter by chapter as you apply the techniques and theory that you are learning to it.
You will start by looking at the environment in which you develop, setting yourself up with the right tools to develop a professional site as effectively and efficiently as possible. Then you will move on to setting the purpose of our site, and why it is important to have a clear purpose and goals for your site before you ever even install Joomla!.
You will begin to look through choosing, installing and customizing extensions, and proceed to work on your sample subscription site as a practical example of the information covered in each chapter.
Finally you will look at how to market and monetize your site to ensure the maximum success for your site.
Who this book is written for?
This book is written for people with basic knowledge of Joomla! who want to expand their skills and move from simply assembling extensions and installing a template to truly customizing their own site.
Readers are expected to have functional knowledge of Joomla! and a very basic understanding of terms such as FTP, PHP, HTML, CSS, JavaScript, even if they have no real knowledge of the workings behind these terms. This book does not cover topics such as installing Joomla! and extensions, or creating content.
The ideal reader is one who wishes to build a successful business web site using Joomla! and is interested in making as well as saving money by applying professional tools and techniques to the development, monetization, and marketing of their site. Non-business focussed site owners can still benefit greatly from the book, however, if they wish to add a level of professionalism to their work.
Price: $36.57
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Joomla! 1.5 Multimedia
Build media-rich Joomla! web sites by learning to embed and display Multimedia content
- Build a livelier Joomla! site by adding videos, audios, images and more to your web content
- Install, configure, and use popular Multimedia Extensions
- Make your web site collaborate with external resources such as Twitter, YouTube, Google, and Flickr with the help of Joomla! extensions
- Follow a step-by-step tutorial to create a feature-packed media-rich Joomla! site
In Detail
Joomla! is a content management system designed to organize and deliver content within a web site environment. Multimedia provides us with stunning interactive user experiences and wonderful design options, but it requires discipline and knowledge to utilize it effectively so that we do not alienate our audiences. If you want to display more than just text on your Joomla! pages, this book has been designed for you and is a must-read. It takes you beyond the basics of Joomla! and helps to take full advantage this powerful CMS structure to deliver media-rich web content to your site users.
This book provides detailed information and all the required know-how for Joomla! administrators to create engaging media-rich Joomla! web sites. Utilizing core Joomla! features and the power of Joomla! Extensions, this step-by-step guide will show you how to include popular media elements into your web site and collaborate with external web resources.
You will learn everything you need to know to present text, images, video, and audio in your content both by manually embedding content and using more automated methods. You will learn to create regular podcasts and utilize RSS to help publicize and deliver your site content.
Learn about the popular Multimedia Extensions for Joomla! Learn how they benefit your CMS with additional features and how they are installed and configured. Utilize the abundance of external resources now available on the Web. Learn how your Joomla! site can interact and present web content from external resources such as YouTube, Flickr, Twitter, and Google.
This book teaches all you need to know to take your standard Joomla! CMS and turn it into a feature packed and media-rich web site. It highlights the benefits of Multimedia features and warns of the accessibility issues that can arise when they are misused. Follow step-by-step tutorials for implementing popular media elements into your site and learn about the accessibility of these resources and how to utilize them effectively with accessibility in mind.
What you will learn from this book
- Manage your Joomla! Multimedia elements using FTP and the Media Manager
- Learn the effects of fonts, characters, and text and how these elements can affect your web site
- Add and manage image content to make the best impact for your site visitors
- Enhance your web site by using video content effectively
- Manage all types of audio content including creating and managing Podcasts
- Collaborate with external resources such as Youtube, Flickr, Twitter, and Google
- Learn how Joomla! templates and scripts can enhance your visitors’ experience
Approach
This book is a Joomla! tutorial packed with features that you can apply to enhance your Joomla! web site. It contains step-by-step instructions for Joomla! users to build rich multimedia web sites using Joomla!. It shows you how to manually implement features into your site, as well as utilize Extensions and more automated methods. A tutorial approach means you can follow this book chapter by chapter or just dip into the topics you find of interest.
Who this book is written for
This book is aimed at Joomla! administrators and site developers who want to add media-rich content elements and interactive features to their site. All you need is to have a basic knowledge of the Joomla! platform and want to develop your site with rich media content.
This book is a must-read for Joomla! users wanting to collaborate with external resources such as YouTube, Twitter, Google, and Flickr (amongst others).
Price: $39.68
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Joomla! 1.5 Content Administration
Keep your web site up-to-date and maintain content and users with ease
- Add, edit, and manage content, from articles and text to images, audio, and video
- Quickly master the administration area of your new web site and make yourself familiar with the navigation and how the content is organized
- Get to grips with managing users, slaying spam, and other activities that will help you maintain a content-rich site
- In-depth caoverage for content administrators and end users of a Joomla! site with plenty of practical, working examples and clear explanations
In Detail
Often a company hires consultants or web developers to build a Joomla! web site, and then takes over running the site in house. If you are a content administrator concerned with creating and maintaining the ‘product’ of a content management site, and not modifying its code, this book is all you need.
This practical, hands-on guide will give you all the knowledge needed to maintain and edit your web site as a content-rich place that visitors return to again and again. There are many books available to help you administer a Joomla! site, but this is the only one specifically for Content Administrators. It is a quick-start guide that best serves content administrators and editors and doesn’t cover designing or creating a site. However, anybody who has built their own site but needs help with article management, multimedia management, search engine optimization, and more will also benefit from it.
To explain all the features, we will work on developing and maintaining the content and structure of a fledgling web site for a fictitious company “The Party People”. Beginning with the basics, which includes an exploration of how to access and navigate around the administration interface, you will move into managing and creating content, including adding images, video, and audio material. There is advice on how to make the most of your multimedia material and how to choose the right file type for your needs.
As your skills develop, you will work through techniques for making the site search-engine friendly and securing it against potential malicious attacks. All of these techniques and processes are explained step by step, and by the end of the book you will be able to take advantage your new-found knowledge and skills and maintain your Joomla! site with ease. Keeping your content fresh and engaging becomes easy, once you know how and that’s what this book aims to do. It will help you become a more effective and efficient manager of Joomla!-based web sites.
What you will learn from this book?
- Make your site popular by creating search-engine friendly articles, using Google analytics, and applying SEO strategies to the content
- Back up your site and restore it with ease in the event the original content is lost or corrupted or if you wish to relocate the site to another server
- Master the user management system within the administration interface and efficiently manage your users
- Master the media manager and easily manage images, audio, and video on your web site
- Enhance the functionality of your web site by using third-party components, modules, and plug-ins
- Secure your web site and protect it from hackers with the help of the jSecure plug-in
Approach
This book is very easy and straightforward to follow, and takes a hands-on approach, using practical examples to illustrate techniques and explain concepts using a fictitious company called “The Party People” to help you master the content administration of your web site. With each task outlined, simple explanations are offered on similar subject areas and links to further information are provided.
Who this book is written for?
If you are someone who wants to quickly and easily manage content and users for a Joomla! web site, this book is ideal for you. You could be a content editor, proofreader, graphic artist, feature editor, or anyone else concerned with managing content on a Joomla! installation. If you can browse the Web and use a wordprocessing software package, this book will help you develop the skills to efficiently manage your web site and gain a solid understanding of the Joomla! content management system.
Price: $31.57
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