How to harness WordPress for Business eCommerce Website
WordPress has always been undermined and is considered as only a Content Management System . But there is more to WordPress which meets with the eye. It is a comprehensive framework which has various functionalities for developing an eCommerce driven website.
Information technology has become an invasive force and consequently it has a very great impact on people as they feel more confident while buying and selling goods online. Wherefore, we have seen a considerable growth in the eCommerce sector. With the advancement in the technology the transactions are more secure, reliable and user friendly. As a result of this people are more confident while purchasing a product they have merely seen virtually. The eCommerce world has become more supple when it comes to rules and payment options and this is the reason that people do not any more hesitate from buying online. Further, we have digital merchandise such as mobile apps, gaming apps, multimedia apps which has also seen a considerable growth.
Looking at the holistic view of these software we can say that there are a lot of factors which contributes to the eCommerce world hence responsible for its growth.
More to WordPress
WordPress has proven its mettle as it has now been in the market since more than a decade and wide berth of developers have evolved it to make it one of the most extensive platform for eCommerce. However, people are still oblivious about it as there are a lot of eCommerce platforms available in the market which are considered to be more reliable for the developers. Shopify, Big commerce, Magento and many more to name a few. This notion is certainly changing as the developers are exploring new seams in the WordPress development.
WordPress now offers extremely proficient plugins to turn your CMS website into a highly functional eCommerce platform.
The difference is not quite apparent when we are just talking about feature until we begin the development process. This is highly contingent upon your prior experience.
From CMS to highly functional eCommerce
WordPress offers an incredible plugin named as Cart66 for mechanizing your CMS website. Though this framework is quite light, but there is no gainsaying that it offers any less functionality. Further, this framework is empowered to sell physical as well as digital products equally well. This framework offers multiple currency options to give your website an invasive medium to penetrate on all the type of markets.
This plugin also allows you to place advertisements on its page and use affiliate marketing for reaping in the benefits.
This eCommerce plugin comes from the renowned developers of Woothemes. This WooCommerce plugin provides a highly functional and strong eCommerce store. It is inclusive of a dashboard which is one of the best option for checking online business.
It also gives its users the leverage to customize the store in accordance to their needs. Further, it offers ample lot of payment options such as Cheque, PayPal, Cash on delivery and many such which further adds to the credibility to your website. This plugin additionally has a wide berth of plugins which you can choose to embellish your Woocommerce shopping cart with more functionalities.
WP e-Commerce Plugin
WP eCommerce has gained a position of its own with more than 1.5 million downloads. This easy to install plugin can also be used as WordPress theme and also offers a variety of payment options namely PayPal, Cheques which is the one of the prime requisite of an eCommerce platform. This highly customizable software can be easily changed as per to the desired look and feel of any genre of business.
Easy Digital Downloads
If you are dealing with the sales of digital products then Easy Digital Downloads is the plug-in which is quite easy for you to download. This plugin provides you an incredible work environment to add various products in your shopping cart. Icing on the cake is that you can make use of this wonderful plugin for free. Further, it’s easy to install and use features make it even more in demand. Along with this it has a features to create coupons to give discounts, market analytics feature and numerous payment gateways for making transferring the payment.
Things not to neglect
Apart from selecting the right plugin for development you need to pay heed to aesthetics and user experience as they matter a lot when it comes to user experience. And we obviously are very well aware of the fact that the sales are directly proportional on user experience.
Jack Calder is a effective expert in converting html to WordPress perfectly. He is currently working in Markupcloud Ltd a nice company involved in CMS conversion. Jack has shared his thoughts above on how a E Commerce website can be developed in WordPress.